Helping locals become tourists, creating Rochester, NY enthusiasts.

Hi! I'm Hope!

ROCthecitywithHope started in July of 2017 with the mission of "helping locals become tourists, creating Rochester, NY enthusiasts". Since then, I've built an online community of 30K+ across TikTok, Instagram, Facebook, YouTube, Pinterest, and her email list.


My TikTok community alone is equivalent to a sold-out Innovative Field and sold-out Blue Cross Arena combined.


I love sharing businesses in the greater Rochester area. 70% of my following is here in Monroe County making my platform a great place to reach locals here in our community!


In the last 3 years, I've organically reached 8 million views on TikTok, measured through my hashtag, #ROCthecitywithHope. That's about equal to every single resident in New York City viewing one of my videos.


Social media is such an amazing tool and I love having the opportunity to support local businesses here in Rochester and provide a handshake through my posts to my own community.

Is hiring ROCthecitywithHope a good fit for your business?


  • Are you a local business located in the Greater Rochester area?
  • Is your business geared towards the tourism industry?
    (Think Food & Beverage, Attractions, things someone would do on vacation!)
  • Is your ideal customer a woman living in Rochester between the ages of 25 - 45?
    (This is my biggest demo!)

If you answered YES to the above questions, we could be a great fit to work together!


What is the community saying?

"Being new to the area last year, it's been like having a friend tell me all the paces I should be hitting up and fun activities to do. Coming from a small town in Montana, Rochester was pretty overwhelming so its been nice getting the info on the best places to go. Can't thank you enough!"

- Becca L.

"I love following ROCthecitywithHope because I always come across new places in Rochester that I have not seen before. Its always such an exciting moment to come across new places that I can add to my list in Rochester for when I visit."

- Samira F.

"There's a lot of local places that go under the radar. Hope does a wonderful job bringing these palces to light. I know I've recommended her page to people visiting Rochester for a short time in case they need something to do!"

- Kyle O.

"ROCthecitywithHope always has great ideas to do around the city suburbs, and beyond. Hope is the best from great local, traditional suggestions to hidden gems all over the area."

- Suzanne C.


See What Businesses Are Saying

Rochester Museum and Science Center Logo

"We had a record number of attendance and revenue after Hope posted about our annual event, Fantastic Findings! Hope's local influence in the Rochester community has definitely made an impact on the RMSC and we thank her for her support!"


Lyndsay Compitello,

Director, Marketing & Communications, RMSC

20 Deep Winery Logo

"At least 50% of people in attendance to our event came as a direct result from [Hope's] TikTok. We ended up adding additional event dates to accommodate demand!"


20 Deep Winery

simply crepes logo

"Our TikTok following grew exponentially as a direct result of working with Hope, her videos have had the most impact of any local influencers we've worked with."


Simply Crepes

Reach locals in the Rochester & Finger Lakes region by hiring ROCthecitywithHope to advertise your business.

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Are you ready to get your business seen on TikTok?

No dancing is required!

  • Over 8 Million Organic Views in 3 Years
  • More views on Tik Tok Live than 97% of other accounts with similar followings

Previous Collaborations

Who's following @rocthecitywithhope on TikTok?